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Voters Prize Draw Partnership

The Voters Prize Chest is one reason the public participate in the British Travel Awards. Become a Voters Prize Draw Partner to stand out from the competition.

Actual advertisement size 80mm x 4 columns in national newspapers, marginal difference in column width of regional titles.

Our national media partner - Reach Solutions has offered unprecedented access to advertising space with over 200 inserts and editorial coverage across their national, regional newspapers and online content to promote the British Travel Awards.

This exposure will reach a vast audience and offer competing companies the opportunity to address them by becoming a Voter Prize Draw Partner.

We have five advertisement packages available starting from as little as £998, which combined with your prize offering with a value of at least £500 represents incredible value for money.

This exclusive opportunity is only available to companies that have registered as nominees in the British Travel Awards 2020. For maximum benefit from this offer contact us by 21 August so your prize is published for the life of the voting cycle.

This campaign runs throughout the voting cycle from 6 September to 22 November. Its primary purpose - to drive consumers to the British Travel Awards website and vote. As a condition of the offer, all advertisements are overlaid with the British Travel Awards template.

You are free to determine the message of your advertisement copy but you must not imply that voters can only win a prize if they vote for your company.

Editorial Inclusion

Travel columnists from the Express, Mirror, Star, Scottish Daily Record and Sunday Mail will feature the British Travel Awards throughout the voting cycle and are eager for stories that engage their audience with the consumer voting programme. What could be more relevant than to build an editorial profile around your company initiated by the possibility of their readers winning your prize? So - the bigger the prize, the more media interest it will generate.

The voter prize incentive advertisement space is guaranteed and the newspaper titles and insert dates will be at our discretion. Editorial features will be coordinated by our Media Liaison Manager who will contact you if a newspaper wants to feature your prize (any editorial features will be determined by the travel editor of each title).

Check out 2019 press coverage in the BTA Trade & Media Newszone

Voter Prize Partner Packages

As well as your selected advertising option, every package includes:

  • Full details of your prize offering including your logo and prize image on the Prize Chest page of the British Travel Awards website from 6 September (or agreement date if later) until 22 November 2020.
  • Prize image, your logo and prize headline on the British Travel Awards home page slideshow as the above dates.
Options Publishers
Rate Card
BTA Prize
Option A
2 national and 4 regional press advertisements
between 6 September and 22 November
£7,136 £1,725
Option B
2 national and 2 regional press advertisements
between 6 September and 22 November
£5,486 £1,520
Option C
1 national and 3 regional press advertisements
between 6 September and 22 November
£4,393 £1,368
Option D
2 national press advertisements
between 6 September and 22 November
£3,836 £1,320
Option E
3 regional press advertisements
between 6 September and 22 November
£2,475 £998

For further details and to place a booking, please email

Click here to apply for award(s) category listing. The nomination fee is £150 plus VAT per category. Take advantage of our “3 for 2” offer, register for two categories and select a third complimentary category entry.