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This was always going to be a difficult year given the cancellations and delays experienced by consumers. Whilst the number of voters and votes cast were fewer than normal - normal is hardly an adjective that can be applied to 2020. Even so, our voters represent a large enough sample for the 163 companies who have attained accreditation to be proud of their achievements. And, in these uncertain times it is more important than ever that the public can have confidence in the companies providing their travel arrangements.
A British Travel Award is recognised by consumers as the “symbol of excellence” in travel and tourism. Every vote that is cast is made by an individual who has taken the time to register their details and make considered judgements on who gets their votes. Their opinions carry far more gravitas than anonymous positive clicks on social media platforms. When planning and booking travel arrangements people look out for the British Travel Awards logo recognising the accredited companies have been chosen by their most fastidious critics - their customers.
Voting is open to UK and non-UK residents who purchase leisure travel products and accommodation from companies operating in or offering online services to the UK market.
51 most relevent categories featured on a pared back version of the voting form. Some category sectors being dropped and a number of size gradation categories were adjusted to reflect trading activity at the time of the voting cycle.
The British Travel Awards is a proudly independent organisation. Unlike other travel awards, we have no stakeholder ties or affiliations to any travel companies or trade publications - where public perception believes the results are all too often influenced by panels of travel industry pundits and the winners determined by the leverage of their advertising budget.
The British Travel Awards is funded by the nomination fees, event ticket receipts and the patronage of our sponsors.